Is it possible to gain Google My Business insights from these basic reports?
Google My Business Insights is one of the most overlooked resources i find my clients overlook. We speak of the need for improving Google my Business listings and additional local SEO, but often fail to take time to analyse the success of previous months promotions and campaigns.
Today we are going to see the Google my Business insights menu , gives you great information that you need to react and interact with. If its working, do it even with more insight and passion.
Video: Google My Business insights
Timestamps for the insights video above
- 0:00 Introduction to Google My Business insights
- 0:26 Its useful for branding, promotions and advertising
- 1:00 Questions Google My business insights answer
- 1:20 Is your local seo having an effect
- 1:30 We will review several of your questions
- 1:50 look out for a WordPress user bonus near the end
- 2:20 Diving into some examples
- 2:30 Where to find Google My Business insights menu
- 2:45 Example of location needing verification
- 3:10 Link to video verify GMB without postcard
- 3:20 Keywords showing how you were found
- 4:20 Stats on direct discovery and branding your business
- 5:00 Growing branding is really important (see video 1 below)
- 5:30 How to use posts to increase keywords
- 6:10 Get found by posting photos (see video 2 below)
- 6:30 are you found via maps or Google itself
- 7:00 GMB 3 pack – (see video 3 below)
- 7:26 Video for a request a quote button (see video 4 below)
- 8:00 Spike from photo images added
- 8:30 Google wants advert money ultimately
- 9:00 Photos divided between you and customers
- 9:30 Example of branding working
- 9:50 Difference between maps and search listing
- 10:50 Customer actions insight and directions
- 11:40 Details on phone calls
- 12:00 FAQ’s covered and examples given as an answer
VIDEOS REFERRED TO IN THE TUTORIAL
- Verify GMB without postcard (video https://www.youtube.com/watch?v=EdD5-… )
- Growing branding is really important (video https://www.youtube.com/watch?v=aFQja… )
- Get found by posting photos (video https://www.youtube.com/watch?v=HcvSJ… )
- The Google My Business 3 pack https://www.youtube.com/watch?v=7bg97… )
- Get a request a quote button https://www.youtube.com/watch?v=emoT5… )
I also answer several questions during the video, including some you may have…
- How many users found your business using keywords? • How do i know if my branding is working for me?
- How do i know the number of views unique to my Business listing?
- Has an event or promotion worked during the month ?
- Is my traffic natural or organic traffic?
- What Customer Actions were taken during the last month?
- How many people picked up the phone?
- How many visitors asked for directions to my address?
- Did anyone use the quote button or messaged me on my business app?