Google My business landing page can be a very powerful tool to improve your listing and business authority.
Google My Business Landing Page : Unmissable SEO Hack This video will show you a very powerful way to setup on your website a Google My Business Landing Page for combining with your listing and helping Google to understand your authority.
This article will take a look at:
- Landing page live example
- Google My business landing page video
- Video Timestamp
- Best way to link to the business landing page
- How and what to include in the Google My Business Landing Page
Landing page live example
Before we start its always useful to see a real working landing page. So this link to my Bournemouth web design business is the actual landing page used in the video below. This website landing page is easy to build, yet it gives some powerful signals to your citation pages and your business listing in Google My Business.
Video: Google My business map – LIVE update
Timestamps for the video above
- 0:00 Introduction
- 0:30 How rankings in GMB can be reversed engineered
- 1:30 Use of a landing page is key
- 2:20 Use a footer link for a good flow of domain juice
- 3:00 Footer link on all pages and posts
- 3:30 Choice of URL
- 3:50 Use of H1 tag
- 4:00 Overview of services – use keywords here
- 4:30 Add secondary category’s
- 4:50 Use local in H2 tag
- 5:00 Link to other indexes and use NAP
- 5:20 My massive live mistake with Road and Rd!
- 6:10 Spread the ranking juice out
- 7:00 Add some area information for the services you serve
- 7:30 Add a video
- 7:40 Again add the NAP
- 8:10 Opening times
- 8:15 Add map directions link
- 9:10 How to correct my NAP mistake!
- 9:50 Google will now review my change
Best way to link to the business landing page
Having the web landing page linked from your web site footer along with use of local towns and cities will powerfully associate your industry or chosen categories with your area of service.
Take a look at the footer below. The area that says About Zanet Design has a sentence with the link in it Zanet Design is a Web Designer in Bournemouth . Click through to it and you will see the live landing page.
How and what to include in the Google My Business Landing Page
Simply think about a layout that will primarily be useful to your visitors. Add directions and links to your social media accounts. Keep your eye on your name address and phone number or (NAP), but at the same time create a rich storehouse of information for Google to spider and build up a clear understanding of what your business does and where it does it.
Conclusion
In conclusion, your Google My Business listing will really benefit the more links it receives from authority websites. by starting with your own and making it user friendly for your visitors it will over time reap results. With still so many unclaimed businesses out there, its still a good idea to fully optimise.
So please feel free to leave a comment and let me know if you have any questions. If you have a feature we havent covered or can think of a way this could be used as part of your GMB optimisation process then let me know.