Google has recently announced it is now going to use favicons in its search results on mobiles.
They also suggest this design change is something of a stepping stone to creating richer search result pages. More and more images and highlighted pieces of information have been appearing directly on the search page, and Google says this new design “allows us to add more action buttons and helpful previews.”
What is a Favicon?
The favicon is a limited amount of pixels, normally 48px square if its a GIF or PNG or used to be ICO though SVG files, do not have a specific size. Its a great way to compliment your branding and help your site stand out. The Favicon is used to associate the tab of a browser with your website, typically displayed in the address bar of a browser accessing the site or next to the site name in a user’s list of bookmarks. Google suggests your favicon should be a multiple of 48px square, for example: 48x48px, 96x96px, 144x144px and so on.
What are your thoughts?
Let us know if you think this is a good move from Google or a way of cluttering our results.